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I ran across the phrase “zero-based gratitude” the other day. You likely have heard of “zero-based budgeting” which is when a budget is created from zero / nothing. Zero-based budgeting is a contrast to traditional budgeting when one starts with a previous budget, and then either increases or decreases it from there. This method invites comparisons [...]  I was reading the familiar story of Jesus and the Last Supper. In that scene, Peter asks a question and Jesus answers … “What I am doing, you do not understand now, but you will understand later.” That response truly resonated with me, as if I was Peter. I recalled the many times in [...] I am reading a medieval novel about Francis of Assisi. Francesco’s (his Italian name) most basic rule in life was … give thanks in whatever happens, pray without ceasing, and always be joyful. Well said; enough said. I heard these words from a speaker and totally cheered his strong position. WHO YOU ARE IS YOUR GREATEST MARKET DIFFERENTIATOR. Amen! It is important to bring ALL of ourselves into our work, into our marketing, into our value proposition, into our relationships. Your authenticity and mine is our uniqueness and one-of-a-kind brand. Don’t [...] |
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